Channel Manager and Booking Tech

Remarketing Campaigns Explained: When They Are Worth It in 2026 Someone clicked, looked around, and left. You paid for that click anyway. Most owners see this and think, “We need to chase them back.” That’s usually when remarketing gets suggested, and it sounds like a clean fix. It isn’t. If the first visit was confusing,…

Ads don’t fix problems. Ads bring them more visitors. If the website is unclear or feels risky, you just paid to accelerate the moment a guest leaves and books on an OTA instead. You lose the click cost, and you lose the direct booking you could’ve had if the site felt solid. That’s a double…